Italian Merino Wool

A truly innovative natural shirting fabric.

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Merino Wool Custom Shirts
Reda Merino Custom Shirts
Merino Wool Custom Shirts

Forget everything you thought you knew about wool.

Our merino wool shirts are lightweight, comfortable, and refined, and feature astonishing natural performance. Woven with the expertise of the Italian mill Reda, these premium fabrics are nothing short of amazing.

Reda Wool Mill
Dyed Wool on Spools at Reda Mill

Expertly spun in Italy by the famed 150-year-old Reda mill from premium 17.5 micron S120s New Zealand merino wool.

Merino wool’s incredible natural characteristics make it an ideal shirting fabric.

It’s extremely wrinkle resistant.

Without chemical treatments of any kind, merino wool can be tucked in, bunched up, and folded in a suitcase, and it will still remain smooth and wrinkle-free. No ironing necessary.

It resists odor.

Merino wool naturally wicks moisture away from the body, even when it has vaporized. This prevents odor-causing bacteria from remaining in the fabric, so you can wear the shirt multiple times before laundering.

It’s a natural temperature regulator.

The shape of merino wool fibers provides insulation that keeps you warm in the winter and breathability that keeps you cool in the summer, so you can wear these shirts year-round.

Merino Wool Custom Shirts
Reda Light Blue Gingham Merino Wool on Model Reda Light Blue Gingham Merino Wool
Reda Light Blue Gingham Merino Wool Closeup
Merino Wool Custom Shirts

Hassle-Free Care.

The wool shirts of the past were traditionally made with coarse fibers that required dry cleaning. Ours are made from super fine fibers that are finished to be fully machine washable, so whether you have your shirts pressed at the cleaner or prefer to wash them yourself at home, caring for our merino wool shirts is a breeze.

Reda Sky Basketweave Merino Wool Detail 1
Reda Sky Basketweave Merino Wool Detail 2 Reda Sky Basketweave Merino Wool

An Absolute Customer Favorite

98% of customers recommend

“I get compliments every time I wear my merino wool shirts. They look awesome, feel awesome, and if I wear them several times between cleanings, they're still fresh and crisp.” - James in NY

“Merino wool is the perfect combination of appearance and performance. It keeps you cool in the summer and warm in the winter, it breathes, resists odors, irons quickly and has a subdued elegance.” - Don in OR

“The Reda wool fabrics are amazing. They look great, feel great (no itchy wool here), and resist wrinkles. I'd give them six stars if I could.” - Gaeron in NJ